02 / BUILT BY SHM
Real software. Tailored to one operator at a time.
Six production apps — CRMs, project tracking, scheduling, even an automated trading desk — each built around the exact workflow of one operator. We can ship a v1 in under 7 days. The next 60 are spent perfecting it into the tool the operator actually wants.
MANUFACTURING · HIGH-TICKET SALES
v1 · live
SaleStation
A high-ticket sales CRM rebuilt around a manufacturing sales director’s actual pipeline — platens, presses, hydraulic service. Not a Salesforce clone; the workflow he was already running, finally put in software.
salestation · spstation.xyz
418 records
custom status pills
pipeline forecasting
quote tracking
deal-age aging
notes board
PAY-FOR-PERFORMANCE LEAD-GEN
v1 · live
Lead Station
The operational CRM behind a pay-for-performance appointment agency. Tracks credits, confirmations, homeowner shows, and marketing payouts — the things a generic CRM has no idea what to do with.
leadstation · leadhub-lead-station.vercel.app
By Client
appointment buckets
payout ledger
custom status pills
income drilldown
live KPIs
CAPITAL PROJECTS · COST TRACKING
v1 · live
Project Report
Project tracking for a capital-equipment builder — estimate, actual, and forecast on every line item, margin trend as the job moves, and a milestone planner that grades the team against committed dates after the project ships. Slipping dates get flagged, not forgotten.
project report · production
7 active · $2.5M est
milestone planner
est / actual / forecast
post-ship grading
margin trend
date-slip flags
HIGH-TICKET SALES · FORECASTING
v1 · live
Pipeline
A forecast-first CRM. Deals live in priority-focus lanes — Commit, Next Up, Long Range — feeding a weighted monthly revenue forecast. Deal-age tiles show exactly how long every opportunity has been sitting, and which ones earn the best-few tag.
pipeline · opportunity funnel
$32.5M pipeline
priority lanes
deal-age tiles
weighted forecast
best few
csv / pdf export
TEAM OPS · SCHEDULING
v1 · live
Command Calendar
A team calendar built to the operator’s spec — who’s on it, what goes on it, the colors, the icons, the holidays. Twelve months on one screen, custom event categories, print-ready PDF. Everything customizable, nothing they didn’t ask for.
command calendar · team ops
12-month view
custom categories
color-coded people
icon library
holiday sets
print / pdf
FINTECH · AUTOMATED TRADING
v1 · live
Trading Cockpit
An automated stock-trading dashboard that runs the session — scalp and swing candidate boards, auto-entries with stop-losses and trailing stops, live P&L and equity curve, and a news feed wired to the watchlist. Every trade logged the moment it happens.
trading cockpit · live session
7 open positions
auto-trading
trailing stops
equity curve
candidate boards
live news feed
“We don’t pitch AI — we ship it. Then we tune it until the operator stops opening their old tool.”
